Brindle Digital | Case Study
Gateway Place Apartments is an established apartment community which originally opened in the early 1990’s in the heart of west Greeley which added a second phase and 144 new units in late 2020.
THE CHALLENGE
Gateway Place Apartments needed to lease up their all-new phase two – which became available during the middle of the pandemic – as well as communicate the difference between the two phases which were built over 20 years apart and targeted different renter demographics.
OUR STRATEGY
The moment we caught eyes on this property we saw nothing but opportunity. Within two months of taking over marketing efforts we launched a new custom website, built out an aggressive Google Ads campaign, launched social media ads on Facebook and Instagram, and created a strategic reputation management campaign to improve their overall rating online.
255%
increase in impressions
233%
increase in total engagements
91
leads in 90 days
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