Brindle Digital 
As property managers and developers seek to create unique and memorable apartment brands, it’s more important than ever to have a name that captures the essence of your community and stands out amidst the crowd. After all, your name is one of the first things people remember about your brand. In this article, we’ll delve … Read more
Be thorough in your brand discovery questionnaire. The initial onboarding and discovery phase is one of the most important processes in branding and it’s imperative to be thorough and take the time to provide our team as much detail as possible, up front. Don’t hand this off or delegate to someone who doesn’t have a … Read more
Let’s face it. Branding a business is hard. From designing a logo that is professional to creating a color palette that matches a business’ essence – it’s no piece of cake. However, we have a few tricks up our sleeves here at Brindle. With a full brand design questionnaire that covers every aspect of your … Read more
You know what they say, “when life gives you a bad logo, rebrand!” Okay, maybe that’s not how the saying goes, but you get the idea. It’s time to talk about when to rebrand your apartment community. As a property management expert or owner, knowing when to rebrand your apartment community can be a game-changer. … Read more
Choosing to live in one apartment versus another has become more about personal taste, style, and aesthetics than ever before. Some residents choose to live in a home that reflects their love of adventure and the outdoors, while others choose an upscale apartment that reflects their passion for socializing in the city. Tapping into these … Read more
GIFs have been sweeping the internet for years now, and we think it’s about time everyone learned how to create their own. Not only are GIFs a great way to engage with your Instagram and social media audience, but they also put a face to your brand and make your content stand out. And to … Read more
Whether you’ve just started or you’ve been around for while and have recently considered rebranding your small business, it’s likely that you’ve had experience with logo design at one point or another. Hey, you might have designed the original logo yourself – giving little strategy to its creation, whipping it together in Word, and printing … Read more
Developing a solid brand and logo for your apartment or any business can translate directly down to your bottom line when done with craft, research, and care. We go into every apartment branding and logo design conversation with the following considerations in mind to ensure we know who we’re designing for (hint: it’s the customer, … Read more
Instagram growth and increased engagement has been on our mind even more than usual. With an ever-changing platform, it’s tough to nail down what exactly is going to grow your following, reach, and engagement. Something we do know? The more you use Instagram and all of its features (new and old), the more Instagram will … Read more
Anyone else feel like understanding Instagram’s algorithm for getting posts noticed, links clicked, and comments made is a bit of a question mark?! I always thought that if my post included an eye-catching image, a creative caption, and included a couple of hashtags attached, it would generate likes. Hate to break it to you, folks, … Read more