As property managers and developers seek to create unique and memorable apartment brands, it’s more important than ever to have a name that captures the essence of your community and stands out amidst the crowd. After all, your name is one of the first things people remember about your brand. In this article, we’ll delve … Read more
Consider this a guide for selecting stock images for your apartment website (that look great and not like the cliche staged fake stock photos). This is the exact process our team uses when designing custom property websites or customizing our apartment website templates for clients. Whether you’re a property manager or a multifamily marketing professional, … Read more
In this post we’re breaking down 7 of our favorite modern website color schemes for 2022 – 2023 (although if you ask us, some of these are timeless). So whether you’re simply looking for inspiration or where to get started on choosing a color scheme for your website, tune in. We’re strong believers that having a … Read more
We’ll just say it: if your website looks bad, prospects are less likely to choose your community as a place to call home. To all the multifamily marketers and apartment leasing professionals, consider yourself warned. There are several assumptions that get made when your website looks bad, including, “outdated website = outdated apartments”. Or a … Read more
As a marketing agency that offers apartment website design, we get a lot of questions about the process, both during the design phase and after launch. At Brindle Digital Marketing, our goal is to not only offer transparency, but also to demystify the web design process to put you at ease. We’ve put together our … Read more
Whether you’ve just started or you’ve been around for while and have recently considered rebranding your small business, it’s likely that you’ve had experience with logo design at one point or another. Hey, you might have designed the original logo yourself – giving little strategy to its creation, whipping it together in Word, and printing … Read more
Table of Contents – What is ADA Compliance? What is WCAG? What are the benefits of making your website ADA compliant? The Levels of ADA Compliance Standards to Meet for Each Level of ADA Website Compliance FAQs About Website Accessibility Resources for ADA Compliance What you need to know about ADA Compliance, Why It’s Important … Read more
Developing a solid brand and logo for your apartment or any business can translate directly down to your bottom line when done with craft, research, and care. We go into every apartment branding and logo design conversation with the following considerations in mind to ensure we know who we’re designing for (hint: it’s the customer, … Read more
Your homepage is the most visited page on your site, and to no surprise, has the most important job on your website. Your apartment website needs to capture visitor’s attention, call them to action, and clearly explain the process to lease an apartment. But yet, a lot of apartment websites are overwhelming, confusing, and difficult … Read more
Planning for your apartment website design budget can be met with many mixed results. For instance, if you’re trying to find out, “how much does an apartment website cost?”, you’ll quickly find that costs can vary significantly. We’ll cover more on that later. First, when planning for your apartment website design, we always like to … Read more